Learn more about writing a restaurant menu with our complete guide.
How can you make sure your restaurant menus are enticing customers and increasing sales? It’s a question that has undoubtedly crossed the mind of every restaurateur at one time or another. There are many different factors to consider, but we’re going to focus on one in particular: menu design.
Good menu design is key to enticing customers and increasing sales. But what constitutes good menu design? And how can you put it into practice in your own restaurant? Read on for answers to these questions and more!
Appeal To The Senses
Sound is also an important factor in menu design – it may be worth investing in some background music to create a pleasant atmosphere and encourage customers to stay longer. Smell is another sense to consider; you could burn scented candles or aromatherapy oils that evoke the smell of the dishes on your menu. Finally, taste – this should obviously always be top priority! Make sure your portions are generous enough, but not too large, and ensure that all ingredients are high quality and fresh.
Keep It Fresh
Menu fatigue can quickly become an issue if you’re serving the same dishes day after day – so make sure to keep things interesting by introducing new items every now and then. This doesn’t have to be a major overhaul of your menus each time either; even something